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IMAGELetteringIdeogram AI

Ideogram Text as art.

Ask any model for a logo. You get alphabet soup. Ask Ideogram. You get lettering.

  • Type as the subject
  • Two live versions
  • Up to 15 frame ratios
  • One reference image
  • Flat price per render

Free account · ⚡50 on signup · No card

● Made with Ideogram

Eight objects, eight styles

Product and still-life work off both live versions.

Steel watch on slateText to Image · 4.0

Steel watch on slate

Product still on wet stone. One hard light, no studio.

Verbatim prompt
Generate a minimalist steel watch on wet black slate
Headphones in violet silkText to Image · 4.0

Headphones in violet silk

Silk and float, both invented. A launch tile in one pass.

Verbatim prompt
Make wireless headphones floating in violet silk
Chocolate over squaresText to Image · 4.0

Chocolate over squares

Food in motion, frozen sharp. Gloss and crumb both read.

Verbatim prompt
Generate molten chocolate pouring over stacked squares
Hot sauce labelText to Image · 3.0

Hot sauce label

Type as the subject. The label sets clean and reads.

Verbatim prompt
Generate a hot sauce bottle labelled BLACK MARKET on wet steel
Guitar in stage lightText to Image · 3.0

Guitar in stage light

Stage light is the whole set. Beam, haze, chrome.

Verbatim prompt
Generate an electric guitar in a beam of stage light
Tent under the Milky WayText to Image · 3.0

Tent under the Milky Way

A night sky with no night shoot. Glow and scale.

Verbatim prompt
Make a glowing tent under the Milky Way
Road bike at dawnText to Image · 3.0

Road bike at dawn

Dawn mist on demand. Catalogue framing, no location.

Verbatim prompt
Generate a road bike on a misty road at dawn
Crimson helmetText to Image · 3.0

Crimson helmet

Studio gloss on a curved shell. Clean seam, clean falloff.

Verbatim prompt
Make a crimson motorcycle helmet in studio light

● Why people pick it

What Ideogram is for

01

Lettering, not soup

Wordmarks, logos and hand-lettered type that actually reads.

02

Fixed resolutions

4.0 sharpens type. Output sizes come from a fixed list.

03

Many ratios

Ideogram 3.0 takes 15 frame ratios. Banners and stories included.

04

Two live versions

4.0 for sharper type. 3 for text rendering at a lower price.

● Three moves

How do you use Ideogram on OpenClips?

01

Name the object

Ideogram answers to described things.

02

Write the words

Exactly as they should appear.

03

Pick the ratio

Banner, square or story.

● Two ways in

Ideogram text to image

Write the words. Name the object. Ideogram draws both. The type stays readable at poster size. Steal a setup from the community wall.

Ideogram image to image

Attach one reference image. Hold a palette, a layout, a mark. Set the reference weight in the composer. Full rates sit on the pricing page.

● What it covers

Where Ideogram 4.0 ships

The jobs that live or die on the lettering.

LogotypesPoster typeAlbum coversBook jacketsPackaging labelsStorefront signageTitle cardsMerch printsMenu boardsAd headlines

● Version by version

Ideogram 4.0 or Ideogram 3.0?

Both live. 4.0 is sharper and pricier. 3.0 keeps the knobs.

SpecIdeogram 4.0Ideogram 3.0
StatusIdeogram 4.0LiveIdeogram 3.0Live
Type renderingIdeogram 4.0SharperIdeogram 3.0Best in class
ResolutionsIdeogram 4.0FixedIdeogram 3.0Flexible
RatiosIdeogram 4.01:1 · 3:1 · 1:3 · 9:16Ideogram 3.01:1 · 1:3 · 3:1 · 1:2 · 2:1 · 9:16
Best forIdeogram 4.0Finished letteringIdeogram 3.0Drafting type
FromIdeogram 4.0⚡21Ideogram 3.0⚡19

● Spec sheet

Ideogram model parameters

Live versions
Ideogram 4.0 and Ideogram 3.0
Output
Still images. No video, no audio.
Frame ratios (Ideogram 3.0)
1:1 · 1:3 · 3:1 · 1:2 · 2:1 · 9:16 · 16:9 · 10:16 · 16:10 · 2:3 · 3:2 · 3:4 · 4:3 · 4:5 · 5:4
Output sizes (Ideogram 4.0)
A fixed list of 38. Squares, plus wide and tall cuts.
Reference images
1 per prompt. Reference weight runs 1 to 100.
Rendering speed
Turbo · Default · Quality. Ideogram 3.0 adds Flash.
Style types (Ideogram 3.0)
Auto · General · Realistic · Design · Fiction
Magic prompt (Ideogram 3.0)
Auto · On · Off. On by default.
Negative prompt
Supported on Ideogram 3.0.
Typical render
About 15s on 4.0. About 12s on Ideogram 3.0.
Cost on OpenClips
Ideogram 4.0 from ⚡21. Ideogram 3.0 from ⚡19.

Figures reflect OpenClips defaults, August 2026.

● Quoted first

How much does an Ideogram render cost?

Ideogram 4.0

From ⚡21 (from $0.13).

Ideogram 3.0

From ⚡19 (from $0.12).

Flat price on both versions. No duration, no resolution ladder. The composer shows the exact ⚡ before you commit. A free account starts with ⚡50, which covers a first run of lettering tests. Packs start at $10/800⚡.

● OpenClips MCP

Drive Ideogram from your AI agent

No console and no syntax. Your agent briefs Ideogram through the OpenClips MCP server.

Server addresshttps://mcp.openclips.ai
ClaudeClaude CodeChatGPTCursorVS CodeGrokHermes agentOpenClawOther MCP client
  1. Step 01

    Say it in plain words

    One sentence is the brief. Quote the words you want set.

  2. Step 02

    Your agent picks the version

    Frame or output size, and the ⚡ quote. Queued for you.

  3. Step 03

    The frame lands in your library

    Download it, remix it, or ship it. Credits settle automatically.

● Director notes

Getting more out of 4.0

  • Quote the copy you need

    Type the exact words in the prompt. Do not describe them.

    Quote the line

  • Pick the output size first

    All 38 sizes cost the same ⚡21. Start from the delivery size.

    Size it first

  • Steer on 3.0. Finish on 4.0.

    Ideogram 3.0 holds the knobs at ⚡19. Reprint the winner here.

    Draft cheap

  • Spend the speed rung

    Turbo · Default · Quality bill the same flat ⚡21. Quality when the type ships.

    Quality on the final

● From the blog

Read before you render

● Questions

Frequently asked questions

Yes. Text-as-subject is the entire reason Ideogram is on the roster. Wordmarks, logos and hand-lettering come back readable. Where other models approximate letterforms, this one draws them. Write the words exactly as they should appear, then name the object they sit on.

4.0 for sharper type and a fixed list of 38 output sizes at ⚡21. Ideogram 3.0 for text rendering at ⚡19, with 15 frame ratios instead of a size list, plus a style type and a negative prompt. Both live in the composer today. A common flow is steering on 3.0 and finishing on 4.0 when the letterform has to be crisp. The full sheet is in the comparison above.

Ideogram 3.0 takes 15 frame ratios: 1:1 · 1:3 · 3:1 · 1:2 · 2:1 · 9:16 · 16:9 · 10:16 · 16:10 · 2:3 · 3:2 · 3:4 · 4:3 · 4:5 · 5:4. Ideogram 4.0 renders into a fixed list of 38 output sizes covering the same shapes, squares included. Banners for wide type, portrait for stories, square for social. The composer surfaces the full ladder before you commit.

Seedream for typography-in-scene, meaning a product with sharp copy on it. Ideogram for typography as the subject: a wordmark, a logo, a hand-lettered poster. Both live in the same composer, so the same brief can run on both and you pick the winner. One wallet covers the pair.

Flat pricing on both. Ideogram 4.0 at ⚡21. Ideogram 3.0 at ⚡19. There is no duration and no resolution ladder to price, so the number does not move with the brief. The composer shows the exact ⚡ before you commit, and a new account starts with ⚡50.

Yes. Both versions take one reference image alongside the prompt, and the composer carries a reference weight from 1 to 100. Use it to hold a palette, a layout or an existing mark while the type gets redrawn. Attach the file, set the weight, then render. The take lands in your library.

● The receipts

Where do these Ideogram facts come from?

Every link goes to the vendor's own page.

Words that keep their shape

Bring the copy. Ideogram sets it.

Generate with Ideogram

Free account. ⚡50 on signup. Price shown per render.

The lettering specialist

Ideogram built its reputation on text as art: wordmarks, logos, hand-lettering. Where other models approximate letterforms, this one draws them.

Ideogram 3.0 is live in the composer with no new subscription and no new wallet. The price sits on the button before you render. The roster splits the work: Seedream 5.0 Pro handles typography-in-scene, Ideogram handles type as the subject.

Two versions, one wallet

Ideogram 4.0 sharpens the letterforms and renders into a fixed list of 38 output sizes. Ideogram 3.0 keeps the 15-ratio ladder and the lower price, and it carries three controls 4.0 does not: a style type, a magic-prompt switch and a negative prompt. Both take one reference image, both run from the same composer, and both bill per render from one wallet.

Browse the rest of the roster on the models hub, or read the full rate card on the pricing page.

● Where to go next

Related models